Public Notice

Category Branding

Why You Need a Brand Book

Brand Cohesiveness Companies have various staff members dealing with their brand, including designers, marketers, sales, creative, and more. A brand book ensures that each staff member is on the same page when it comes to the different pieces that make…

What is Brand Identity?

As Richard Grant once said, “The value of identity of course is that so often with it comes purpose.” Much like your personal identity is who you are, your brand identity is the final say of who your business is…

Choosing the Right Colors for Brands

Choosing the right colors for brands is no easy task. After all, Paul Klee once said, “Color is the place where our brain and the universe meet.” Just when you think you’re confident about a pair of colors, your mood…